Customizing A Plan For You
As a homeowner in today’s market, you may have numerous questions: Is my home ready to sell? What’s my home worth? What’s the ideal list price? We have the answers.
One of our real estate professionals can set up a private consultation with you to discuss your options. If you’re like many prospective home sellers who need to sell their property or desire to move up or downsize, then you understand the challenges that come with selling post-COVID-19. We understand them too.
In order to customize a plan to suit both your needs and those of your property, we schedule a meeting with you. This allows us to properly assess your situation, neighborhood, market trends and employ successful tactics to get your home or investment sold.
Though each situation is unique to the client and their investment, here are a few general ways we tailor a plan toward a most favorable outcome:
Location, location, location – Yes, even in marketing a property, location is key; where we position your home, through print advertising and digital media, can be critical; each home has a unique footprint, and thus, where we market it can be the difference between “for sale” or “sold”
Professional-looking photos – It’s difficult to tell a compelling story without crisp, high-quality photographs; as they say, “you only get one chance to make a first impression,” and in doing so, we want your home to stand above the rest; eye-catching photography is one way to achieve that
Exposing your property – Today’s buyers begin their search online months before they step into your neighborhood; we need to equip our home sellers with the proper channels for exposure, because if homebuyers can’t find your home, chances are it won’t sell
Neighborhood analysis – Each area of Northeastern Pennsylvania has its own style and composition, and as so, your real estate professional must be aware of these intricacies in addition to its communities; these neighborhoods are a source for more opportunities
Engagement – Connecting buyers and sellers in today’s landscape is what we do; there’s a whole new world of engagement and interaction through social media and e-marketing today; leveraging these channels is essential for building connections, being a valuable source of information for the consumer and ultimately for selling your home
Traditional modes of encounter – Millennials, today’s first generation to come of age in the new millennium who are born after 1980, still consume traditional media; print media, magazines, outdoor advertising and TV viewership all have their place for marketing certain properties