Tag Archive for: Reader’s Choice Awards

It’s hard to imagine the real estate terrain we find ourselves in these days, but yet here we are. Many parts of the Northeast, who prior to the pandemic were struggling, are now reporting record signs of growth – the largest increase in home sales since the end of 2006. Unlike much of the Northeast portion of our country prior to COVID-19, Northeastern Pennsylvania’s market was thriving. When the economy became derailed in March, real estate entered stealth-mode for over two months. Since then the terrain has been very smooth, churning at a fast pace. Home sales and home prices have been on the rise. Though homes are selling for 11.6% more this August versus one year ago, home prices year-to-date are enjoying a more comfortable 2.2% increase (year-over-year).*

Sure, the challenges are present for our market: our inventory is very low, more homes are going under contract than are being listed and commercial space is beginning to saturate our market; but the Greater Scranton area appears to be insulated from the other surrounding regions. Lower-priced homes have been in short supply this year, especially in recent months. Hopefully new construction kicks it into gear, but the higher costs of lumber since mid-April hasn’t helped the situation. Some homeowners have decided to stay put, which hasn’t boosted the housing inventory either. Nevertheless, our area remains very affordable and for many first-time buyers, they eventually find what they’re looking for.

Demand remains strong and thus it can be frustrating for some homebuyers, especially in our current seller’s market. It’s particularly stressful if you’re searching in print these days! Some of the properties we market in print are no longer active when they appear in black-and-white in the publication. Honestly, properties are moving fast these days. May we make a suggestion? If you’re actively searching for a home in today’s market, look online without hesitation. We would also strongly suggest having your agent keep you up to speed with the latest listings that fit your criteria and the trends affecting the neighborhood(s) where you’re searching.

Where you search online can make a difference too. Recently, we were awarded Best Real Estate Website in Northeastern Pennsylvania for the third year in a row by local newspaper readership. Our award-winning website, realtynetwork.net, features the entire inventory of homes on the market through our comprehensive database. Our site has a simple interface with straightforward navigation and high mobile-performance, so you can easily connect with us from wherever you are. There are many tools available for visitors to explore as well. Venture to our award-winning website today and let us know what you think.

 

* Greater Scranton Board of REALTORS® stats

Over the years, we’ve been thankful for support from our clients as well as our professionals, who’ve been instrumental and vital to our success. They certainly are motivation through the obstacles brought on from this pandemic. As we can attest, connecting buyers and sellers requires new approaches in order to be successful during this surreal year. So far in 2020, the Greater Scranton market has shifted from being balanced to one now highly in the seller’s favor. The absorption rate (the rate at which homes are selling over a specific period of time) has dropped from 6.44 (last July) to 4.02 (this July), while inventory continues trending downward.* Though housing in Northeastern Pennsylvania is among some of the most affordable in our nation, affordability is dropping in many markets and difficult challenges for both buyers and sellers lie ahead.

Our network of REALTORS® will help you navigate these obstacles and put you on the path toward homeownership or vice versa, if you need to sell.

Please spread the love and vote our firm, Best Real Estate Agency and Best Real Estate Website in this year’s Readers’ Choice Awards. [<– This has since ended, but you can see past winners here.]

We sincerely appreciate your time and support!

* Greater Scranton Board of REALTORS® stats
Readers’ Choice Awards – Times-Tribune

Activity has been particularly lively this year at Realty Network Group. Besides the increased activity from both homebuyers and sellers this year over last, we’ve been excited about our new office. Our Clarks Summit office went through an major remodeling in 2019 and has a fresh, new modern look. We also opened a new branch office in the Valley area, located at 814 Main Street in Dickson City. Finally, if that wasn’t enough excitement, we’re thrilled to announce the relaunch of our Website – realtynetwork.net.

Thanks to many of our visitors, last year our firm was awarded “Best Real Estate Website” in Northeastern Pennsylvania (Reader’s Choice 2018). This was quite an honor! And while we were proud of the previous online site, we’ve made a bunch of upgrades to it. Presently, we provide distinctive channels of exposure for our clients through use of social media paid promotion, high-quality photography, drone and videography, in addition to other traditional forms of advertising. Our revamped Website is not only another extraordinary channel, but also a powerful tool for buyers and sellers alike. Each of our client’s situations is unique and therefore requires a custom marketing action plan involving local market trends. This new channel will provide our clients with more exposure and deeper insight into those trends.

“Our new real estate Website is now powered with an even more sophisticated search,” emphasized Dianne Montana, Managing Broker of Realty Network Group. “Over the years, as advances in technology have caught the real estate industry off guard, we’ve always sought to stay ahead of the curve. Many real estate sites lack the tools necessary to connect with consumers. We’ve made recent changes ensuring that wouldn’t be us. We’re trending up these days.”

The new realtynetwork.net features an advanced real estate search (utilizing a state-of-the-art real estate plugin); lakefront, just listed and open house properties; free home value reports; school district information; market statistics and trends; buyer and seller tools; mobile-friendly navigation; and much more. Perhaps the biggest benefit of the new Website is its simplified user experience making navigation a breeze for visitors.

As we continue to grow in 2019 and beyond, Realty Network Group is a brand that’s committed to both its clients and its network of real estate professionals. We genuinely care about our clients’ needs and we work as a team collaborating with our real estate professionals. Each real estate transaction is unique. We pride ourselves on listening to our clients and the challenges they face. Alleviating the stress of homebuyers and sellers and assisting our REALTORS® in setting realistic goals and achieving them is what we do best. Our professionals adhere to the highest standards of compliance in the industry. We value and market our clients’ most valuable assets always with one goal in mind – connecting buyers and sellers.

(revised August 14, 2019)